Marketing

April 5, 2016
Inspire people through speeches, probably because I was able to travel and speak in various colleges across India – Thanks to Wipro

Wipro – The Story that I believe in!

Five years ago Lalitha Gopalakrishnan; a senior recruiter from Wipro, narrated a story. The story of how Wipro helps transform lives of the students across the […]
March 27, 2019

Storytelling! Is that greater than Politics?

Mark, Sully and Man went for a walk one beautiful evening during February 2018. After a while, they arrived at a river. Mark, jumped into the […]
March 27, 2019
scientific Methods used by a Marketing Scientist includes Listening Framing Hypothesis Experimenting and Collecting Data Analysis

The Rise of the Marketing Scientists

Probably the probability of redefining Marketing is (Read as numeric 1. P (Redefining Marketing) =1.) “One”. The paradox is; that it is inevitably certain!  It’s high […]
May 21, 2020
Marketing is an art. It took me several years to ponder over and ask why? Why is marketing taught as a management subject?

Marketing as an art even for teachers

Traditionally many B-Schools have been teaching Marketing as part of their Business Administration courses. The textbook; out-rightly says; Marketing Management. It took me several years to […]